A Mayan spiritual ceremony and oceanfront fireworks highlighted El Cid Resorts recognition of Earth Hour 2011 at locations across Mexico. In keeping with its commitment to environmental protection and sustainability, El Cid Resorts participated for the third consecutive year in the World Wildlife Fund’s Earth Hour by shutting off all non-essential lighting, equipment and machinery for a full hour.

At the Hotel El Cid Marina Beach & Spa Resort in Riviera Maya, guests were treated to a candlelit walk that led to a spiritual Mayan ceremony followed by an oceanfront fire show with drums where guests were encouraged to toast the movement with a special cocktail. El Cid Marina Beach, in Mazatlan, took Earth Hour beyond the hour, by teaching children tips for climate care while El Cid Castilla Beach provided guests with a live stage performance honoring Earth Hour. “El Cid Resorts is committed to being environmentally responsible and Earth Hour is a renowned global event that ties in with our sustainable business practices and environmental programs,” said Carlos Berdegue Sacristan, Chairman and CEO. This year, all six El Cid Resorts throughout Mexico celebrated this eco-friendly event by joining in with its hotel guests in numerous activities throughout the day that commemorated Planet Earth. During this short time, approximately, 1,968 kilowatts of electricity were saved.

El Cid further demonstrated its commitment to the global pursuit of environment change by informing guests and staff of numerous energysaving tips throughout the week. For further information on Earth Hour visit www.EarthHour.org.

About El Cid Resorts

El Cid Resorts is a collection of locally owned Mexican resorts offering a signature brand of hospitality thoroughly immersed in tradition. Providing truly authentic experiences with something for everyone, the resorts are located in three coastal destinations – Mazatlan, Riviera Maya/Cancun and Cozumel.

Many people swear by El Cid vacation club’s offerings when it comes to taking time out from one’s daily routine and leaving the rest of the world behind. The club offers access to the widest range of some of the world’s top vacation options – both in terms of places to go and things to do and see.

El Cid provides excellent value points, greatly eases the vacation process by making arrangements easier for members, and drums up the fun aspect of a vacation by doing so. The options the company offers holidaymakers run the gamut from those concerned with club points exchange to those known as Experiential Vacations.

El Cid Vacations Club allows members up for vacation on a cruise ship to do what is known as “cruise exchange.” Every member is allotted club points on a yearly basis and may either use these points up or carry them over to the succeeding year should they not be used. Members booking cruises may exchange some or all of their points, in lieu of cash, to pay for part or all of their cruise. Even if a member elects to pay for the entirety of the cruise in cash, he or she can add to his or her club points total by doing so.

Those who want something more unique can opt for El Cid vacation club’s Experiential Vacations. These are very special vacations that include tours for specific purposes, such as adventure, cultural appreciation, romance, education, sports, wilderness, and the like. In addition, members can go for Resort Interludes – a special series of vacation weeks available at excellent prices from participating resorts that are part of the far-flung El Cid worldwide network.

Options such as these show that El Cid is poised to meet – and exceed – the needs and expectations of its members as few other vacation clubs can.